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About

PRA Public Relations

YOUR SUCCESS RESOURCE

PRA Public Relations is an award-winning top agency delivering success-driving thought leadership programs for innovative, fast-moving companies in technology and consumer markets. We work nationally, teaming up with the top industry, business, tech and consumer media to secure true media coverage that works for your brand around the clock. Authentic media results are highly valued by Google and other search platforms, and these indexed results don’t go away when your marketing click budget ends. Media coverage will keep earning performance, awareness and market mindshare, in many cases for years to come.

Virtual Agency Seasoned Experience

Our virtual national agency model, works with only veteran experts in the field, ensuring your company benefits from highly-experienced strategic guidance, media outreach and program management. Our team members are cited in national publications, have served as newspaper editors, and are on first name basis with some of the top producers and editors in the field.

Performance Pledge We Deliver

Indeed, our expertise means we can stand with confidence behind our performance pledge: we deliver the results promised in your custom communications program, or we work off the clock until we do. It’s that simple. If we promise you media opportunities, we deliver. Period.

Top Team

How can we offer this? Simple. Our executive team has worked together across agency relationships, clients and custom projects for over 16 years.  This seasoned relationship provides a valuable payoff in creative output, efficient workflow and a unified vision of excellence in results.

Our highly-experienced & nimble team, cost-effective solutions and understanding of the value in teaming public relations' earned media with digital & social strategies translates into great working relationships with agencies and enterprises alike.

  • Woman with long hair wearing a black turtleneck and earrings, crossing her arms, on white background.

    PAM ABRAHAMSSON

    FOUNDER
    CEO

  • Black and white portrait of a person with short, curly hair, wearing a striped shirt.

    TRACI DAKINS

    SENIOR DIRECTOR OF CONTENT & RESEARCH

  • Black and white photo of a woman with long hair smiling

    MARIA DYKSTRA

    SENIOR ADVISOR SOCIAL STRATEGY | FOUNDER, TREDIGITAL

  • Black and white portrait of a smiling woman with long hair.

    CARA HARBOR

    SENIOR ADVISOR, THOUGHT LEADERSHIP & BLOCKCHAIN

  • Black and white portrait of a smiling woman with long hair wearing a floral top.

    JENNIFER SMITH

    DIRECTOR OF
    OPERATIONS

  • Portrait of a man in a suit

    TODD SCHUETZ

    DIRECTOR, LUXURY CONSUMER, CELEBRITY & INFLUENCER PRACTICE

  • Black and white portrait of a person wearing a thick turtleneck sweater, with long dark hair, gazing at the camera with a neutral expression.

    LISA EYO

    STRATEGIC PARTNER GLOBAL DIGITAL MARKETING | THIS IS LD MARKETING