STRATEGY. STORY. SOCIAL. SUCCESS.
The PRA Public Relations team is a super-hero success squad of experts - all with 10-15 years+ of leadership experience in their specialized area of focus. From thought leadership excellence to public relations and earned media coverage strategies to stunning social media ascendancy, we are here to serve your enterprise’s business growth goals.
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Storytelling is the most powerful way to put ideas into the world today.
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PAM ABRAHAMSSON
FOUNDER, CEO
Founder and CEO of PRA Public Relations, Pam is an award-winning leader, author and expert in the creation, implementation and measurement of business-critical communications programs.
TRACI DAKINS
SENIOR DIRECTOR OF CONTENT & RESEARCH
As a PR professional who has also been a print journalist, editor, author, and journalism instructor, Traci brings a journalist’s eye to a variety of SEO-driven public relations and marketing content designed to achieve exceptional results.
MARIA DYKSTRA
SENIOR ADVISOR SOCIAL STRATEGY | FOUNDER, TREDIGITAL
Maria is an award-winning social media strategist with roots in creating social success for the global Fortune 100.
CARA HARBOR
SENIOR ADVISOR, THOUGHT LEADERSHIP & BLOCKCHAIN
Cara is a San Francisco native with 19 years of experience working with the tech giants of Silicon Valley and worldwide.
JENNIFER SMITH
DIRECTOR OF OPERATIONS
An entrepreneur with the discipline, technical skills and experience to manage and grow an enterprise, Jennifer brings a wide array of tools to the team: from organization to mastery of a number of business and marketing tools, Jennifer is accomplished and strategic.
TODD SCHUETZ
DIRECTOR, LUXURY CONSUMER, CELEBRITY & INFLUENCER PRACTICE
An award-winning media expert with an extraordinary portfolio of results, Todd has delivered media relations leadership across the luxury consumer spectrum of travel, designer apparel and products, aesthetic medicine and more.
GARY SCHUETZ
STRATEGIC CONTENT COUNSEL & EDITOR
Gary Schuetz is a contributing columnist at Grit Daily and a member of the PRA expert editorial team. He brings more than a decade of experience as an editor and correspondent for a weekly community newspaper.
LISA EYO
STRATEGIC PARTNER GLOBAL DIGITAL MARKETING | THIS IS LD MARKETING
Our partner in global marketing is a proven expert in the realm of strategies for the U.S., U.K. Australia and Canada. Lisa has been running her own business for 15 years now, and currently leads cloud agency ‘This is LD’ our of London in the UK.